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SEO PACKAGES FOR White HAT SEO SERVICES

Detailed SEO strategy for 20-100 Keywords includes:

$50

One Time Setup

Basic SEO Setup

  • Website audit
  • Keyword research
  • Competitor Analysis
  • Google Analytics setup
  • Search Console setup
  • XML sitemap setup
  • Robots.txt setup
  • GoogleBot crawl rate analysis
  • Traffic analysis
  • Canonicalization Analysis
  • External link Analysis
  • Backlink Analysis

$500

Per Month

Advance On Page SEO

  • Title Tag
  • Description meta tag
  • Heading tag
  • SEO friendly URLs
  • Navigation & Page-layout Optimization
  • Page-content & Keyword optimization
  • Link & Anchor text optimization
  • Image alt attribute
  • Image Filename optimization
  • Image Format analysis
  • Mobile Usability Test
  • Speed Test & W3C validation
  • Add Social Media icons
  • Keywords meta tag
  • Language Meta tag (if required)
  • Crawlability Analysis
  • Redirection Analysis

$500

Per Month

Advance Off Page SEO

  • Blog writing & marketing
  • Article writing & marketing
  • Press Release writing & marketing
  • Presentation marketing
  • Guest Posting
  • ocial Media sharing
  • Question & Answer Sites
  • Social Bookmarking Sites
  • Blog Commenting
  • Directories, Classifieds & Local Listings
  • Forum commenting, posting & profile links
  • Document sharing
  • Image & Infographic marketing
  • Company Profile links
  • Video & Audio marketing
  • User Review websites
  • External link Analysis
  • Detailed Backlink Analysis

Our SEO Checklist

Branding

Are the Site Color, Style, Image, Privacy Policy, Contact Page ok?

Design

Is the site’s navigation color same to the site’s colors? Is there any call to action?

Coding

Are there Sub Heading, Canonical, XML Sitemap, Permalink, Schema, Robot.txt file?

On-page

Are the page titles, URL, keywords, meta titles, meta descriptions, internal links ok?

Usability

Are the Site Navigation, Grammar, Spelling and Content Simple?

Keywords

Use of keywords?

Responsive Design

Is the Website Mobile Friendly?

SEO Spam

Is there any duplicate content?

Social Media

Active Social Account, Social Sharing

How We Audit Our Client's Website?

1. Branding

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Color
Make sure your website’s color scheme matches and accentuates your company’s logo and corporate color palette. If you purchase a stock website template, spend the time or money to create a custom color scheme.
Typography
Most companies have a particular style and size of a font (or typography) that they use to help distinguish themselves from that of their competition. Make sure your website uses this consistently and stays in line with your branding standards.
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Images and Videos
Select the right images and videos and not just any stock image you can locate. Use images that best represent your brand, product or service, and your industry.
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About Us Page
This page should tell website visitors who you are and what you do, while aligning with the company’s overall style. It should not only provide an overview, it can include testimonials, success stories, or key employee bios.
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Tone of Voice
Each company or individual has a unique tone of voice. Make sure this is adequately represented in the website verbiage and information presented to visitors.
Favicons
A favicon is a 16 x 16 pixel image that is also known as a shortcut icon. Favicons help provide branding for the website and support ease of use while reviewing bookmarks for a particular website or link.
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2. Design

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Consistent Website Formatting 
Use a consistent template format for navigation, headers, text, typography and hyperlinks.
Focused Layout 
Use the layout of your site to highlight the most important content. Place critical content above the fold and allow less important content to follow.
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Organize Content 
Make sure content flows from one block to another without overwhelming the visitor. Give users a clear and consistent structure they can follow.
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White Space 
Make sure you provide enough white space throughout the design. White space not only helps reduce the cognitive load of visitors, it makes it much easier for users to segment and digest the information presented.
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Call to Actions 
Think through your desired visitor path and present clear call to actions to guide them along the way. Plan on these early in the development process so they can be included in the design in a cohesive and non-obstructive manner.

3. Coding

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Use Headers and Subheaders Properly 
Make sure your website properly uses H1 headers and H2-H6 subheaders. Limit H1 headers to one per page.
Use Canonical URL’s 
Canonicalization is the process of picking the best URL when there are several choices. Best practice is to set a preferred URL structure and/or page for search engines.
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Use a Sitemap.xml File 
XML sitemaps make it easier for search engines to discover new or updated pages and posts on your website. Keep your XML sitemap dynamic.
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Avoid Frames 
Frames present a variety of problems including support for older browsers, user navigation, and the search engines ability to crawl the page successfully.
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Optimize for Performance 
Speed matters to users and search engines. Make sure your code is light, images minimized, and cache is used where feasible.
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Use HTML5 and Schema
HTML5 is the new coding standard for websites, while schema helps search engines better understand your website. Ensure your website supports and uses both of these and it will enhance your website’s overall all SEO value.
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Permalink Issue 
Robots Txt

4. Usability

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Layout Meets Best Practices 
Every website should include sections dedicated to a header, content, and footer. Include sidebars, or sections to the right or left of content, when appropriate.
Navigation Used Appropriately 
Every website should include a navigation in the header and should list the important pages. Navigation options should be no more than three levels deep.
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Content is Free of Spelling and Grammatical Errors 
Make sure website content is free of spelling errors, properly edited and written in the author’s native language.
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Content is Easy to Read and Digest 
Longer articles or large blocks of text should be broken out by the appropriate use of sections or subheaders. It is also advisable to use a mix of paragraphs and bullets.
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Readability Level is Appropriate 
Content should not require a masters degree to read. Make it simple enough so a majority of the target audience can understand it. If a user cannot digest the content, they will not stay on the website.
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Check Browser Rendering 
Does your browser perform well across all major browsers and operating systems? A cross browser check is worth the time, as many browsers do render website differently.

5. Content

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Quality
Make sure your content is of high quality with substantial depth to make it worth reading. Do research and use facts to support your words. Showcase your knowledge and position yourself as an expert.
Consistent
Content marketing requires regular publishing of content that is consistent in nature. If you allow readers to expect new content, they will return frequently. The best way to do this is to set publishing goals and execute them.
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Relevant
Cover topics that are relevant to your website, your industry or niche, and your target market. Remember to write for your humans and not the search engines.
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Engaging
Use a light tone that will bring in readers, captivate them, and encourage them to discuss and share content in social media.
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Fresh
A web page is given a “freshness” score that can boost ranking for certain search queries. Websites that add new pages at a higher rate may earn a higher freshness score than sites that add content less frequently.
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Image ALT Tag & File Name
Image ALT Tag & File Name should be use properly.

6. Keyword Focus

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Use Appropriately Targeted Keywords 
Consider the words that a user might search for to locate a web page or post on your website. Validate this list of possible keywords to actual search volumes. Anticipating the right keywords and writing your content with these keywords in mind will produce positive results. A mix of regular keywords and long-tail (longer phrases) will provide the best mix of search traffic and results.
Use No More Than One or Two Keywords Per Page or Post 
With the increasingly competitive nature of organic SEO and website optimization, best practices for keyword selection and implementation is to focus on one keyword per web page. In cases where the keywords are long-tail keywords or keywords of lesser competitive nature, it is possible to target two similar keywords or phrases on one page.
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Spend Time Mapping Keywords to Individual Pages and Posts 
Plan your website pages and posts by mapping your preferred keywords and phrases to actual content. Use a WordPress plugin like WordPress SEO from Yoast to help track the keywords and keep you focused.
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Avoid Keyword Stuffing 
Google defines “keyword stuffing” as the practice of loading a webpage with keywords in an attempt to manipulate a site’s ranking in Google’s search results. Such practices create a negative user experience and can harm your site’s ranking. Focus on creating useful, information-rich content that uses keywords appropriately and in context.

7. On-Page SEO

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Page Titles Accurately Represent Content 
Each website page should have a clear and concise title that effectively communicates the topic of the page’s content. It should be presented at the top of the page and represented with an H1 header that is keyword rich.
Keyword in Page URL 
URLs with keywords that are relevant to your page content make the pages rank higher due to the inherent SEO value. They will also make it easier for real users to remember and will encourage more sharing on social networks.
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Meta Descriptions 
A good meta description will begin with the page’s target keyword or phrase while also providing compelling text that will encourage a searcher to click through to the content. They should be unique to each page or post. The meta description should be no more than 155 characters.
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Meta Titles 
Meta titles should be keyword rich, without appearing as if the writer is keyword stuffing. They should be less than 55 characters. The main keyword word or keyword phrase should begin the title and clearly align with the page content and targeted keyword.

8. Social Media

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Integrate Social Media in Your Website 
Make it very easy for people to locate your social profiles and share your content. Your website should have easily identifiable social icons that link to your social accounts, as well as traditional sharing icons on posts so content can be quickly shared across social media networks.
Use the Proper Social Accounts 
We have a lot of choices when it comes to social media platforms. Make sure you are using the right network for your audience.
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SEO
Google+ and YouTube and Quora. Business to Business -> LinkedIn, Twitter, Quora
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Business to Consumer 
Facebook, Pinterest, Instagram Social Shares – Social activity influences organic search, so share your own content regularly and encourage others to do so as well.
5
Be Active and Engaged 
Social media is about interaction, which means you must actively connect with others, share third party content, and communicate via tweets, likes, comments, and +1s.
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Solid Reputation 
Manage your online reputation and promptly address negative interactions. The worst thing you can do is to ignore a negative comment.

9. Mobile

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Mobile Responsive for Smaller Websites 
Responsive web design keeps your desktop and mobile content on a single URL, which is easier for your users to interact with, share, and link to and for Google’s algorithms to assign the indexing properties to your content. Google recommends web masters follow the industry best practice of using responsive web design, namely serving the same HTML for all devices and using only CSS media queries to decide the rendering on each device.
Dedicated Mobile Sites for Larger Websites 
Larger and more complex websites can struggle with the responsive approach. In these scenarios it is best to have a segregated website that specifically designed to mobile devices.
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Check Device Rendering 
Does your website look good across tablets and smartphones? Is content easy to navigate through and forms accessible? Spend time to test prior to launch.
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Consider Image Usage Carefully 
Large horizontal images with text may work great on a desktop computer, but they can be difficult to scale and still read on a mobile device. If you plan to use text within your graphics, consider a vertical approach and avoid horizontal layouts.
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Avoid Flash 
Flash is difficult for search engines to digest and index. It is also rarely supported on mobile devices such as the iPhone or iPad.

10. Old School Craziness

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Duplicate Content 
Search engines want to provide unique content and they avoid presenting searchers with multiple versions of the same content. As such, some search engines will filter out content they deem to be similar or nearly duplicate of existing indexed content.
Thin Content 
This refers to websites who create low quality pages with little or no unique content. It degrades the user experience and opens websites up to a manual penalty from Google.
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Stolen or Scraped Content 
This includes the reuse of content from another source in an effort to increase page volume and influence search results. It also opens the website up to a penalty.
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Excessive Ads 
Websites that have large amounts of ads before actual content are downgraded in search because they create a poor user experience.
5
Cloaking
Cloaking refers to a website displaying different content to search engines and searchers. Use of cloaking may get a website banned from a search engine.
6
Link Farms 
Link farms are groups of websites that establish links with the purpose or distorting search engine results. This is a direct violation of Google’s policies and penalties will result.
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Paid Links 
Buying or selling links in an effort to distort search results. This includes, but is not limited to, exchanging money for links or posts that contain links.

11. Off Page SEO

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Number of Links
Competitors Link
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Keywords Ranked Already
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12. Tools To Use

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MySiteAuditor
Screaming Frog
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SEO Report Card
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WooRank
Marketing Grader
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Ubber Suggest
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Local SEO Services

Local businesses can be locally owned by an individual or a corporate business with multiple locations operating in different areas. If you are in a business that mostly serves local audience, then Local SEO should be your top marketing priority.

Local SEO will significantly help in increasing your website traffic from search engine users, searching for general as well as location specific keywords, related to your products or services. Your enhanced online presence will not only boost your foot traffic, it will also allow your potential customers to find your correct contact details and get driving directions through mapping apps like Google Maps etc.

According to an interesting well researched infographic by Google, every month people visit 1.5 billion destinations related to what they searched for on Google. People rely on mobile more than ever. Whether it’s finding the closest hardware store or hunting down a late-night eatery, mobile instantly connects people with the world around them. The research goes on to say that 30% of all mobile searches are related to location and that 76% of people who search on their smartphones nearby visit a business within a day. With users hooked to mobile phones like never before, this trend is only going to rise further.

Local SEO requires a very careful strategy as it can have detrimental consequences on your search presence, if not done with due care. Special attention is required in terms of content, off-page SEO, on-page SEO and informing Google about the locations we wish to target. We have years of experience providing Local SEO services and can successfully target as many locations as you want. Our translation partners provide high quality translation services in more than 200 major global languages. So if you want to expand in local places around the globe, our Local SEO services are perfect fit.

A good search engine presence will generate unexpected business growth. We want to grow with you by helping you make the most out of WWW and its phenomenal marketing reach. We are sharing below the most popular Standard SEO packages we provide. Depending on your budget & requirements please feel free to select any one. You can start with the basic SEO package and we can assure you that soon enough you will grow and switch to a higher package.

Detailed SEO strategy for Local Seo Services includes:

  • Keyword Research & Analysis
  • Content quality and content relevance of target pages
  • Content strategy and Content development
  • Backlink strategy and Backlink creation
  • Competitor Analysis
  • Internal Linking
  • Social Media Optimization for Local Seo Services​
  • XML Sitemap for Local Seo Services​
  • On-page optimization & Structured Data Markup for Local Seo Services
  • User Experience
  • Target page speed analysis
  • Mobile Friendliness
  • Review if the Website has been affected by any Google Updates
  • Implement Google Webmaster aka Search Console Tool
  • Implement Google Analytics
  • Website Crawlability Analysis

 

Choose a pricing plan that fits your needs and budget. No long term contract, No hidden charges. Package cost includes all SEO costs including costs for Content Writing, Page creation, Image creation & Social media.

Keyword research & Keyword analysis

Keywords are the words or phrases which a search engine user uses to find information they are looking for. The process of selecting a handful of target keywords is called Keyword Analysis. Evaluating which keywords are right for your website and how they can maximize your ROI is the basic essence of all our SEO campaigns. As keywords drive the whole SEO campaign, they have to be perfect. It is also the first step in our SEO strategy. There also comes a point when we achieve the desired rankings, at which point our SEO team upgrades the keyword strategy and replaces old keywords with new ones. This is important because any SEO strategy revolves around keywords and we have to upgrade it as and when we achieve our targets.

The first step in keyword research for Local Seo Services is to enumerate a list of possible keywords based on information about the website and the target market. Then using tools such as Google’s Keyword Planner we find thousands of closely related keywords. The next step is to thoroughly evaluate the keywords based on various parameters and select the best keywords. The two main parameters we evaluate are Keyword Relevance and Keyword Competition.

Keyword Relevance is very important as a slight change in the intent of a keyword can drastically change the nature of visitors coming to your site, therefore relevance plays a key role in determining whether that keyword is a perfect match for a website or not. To find the best match keywords we have to dig very deep into the goods, services and the target market that a client wants to target. This brings us to the next aspect i.e. Keyword Competition. While on one hand targeting keywords with low search volume would be less fruitful, on the other hand targeting only the highly competitive keywords at the beginning of a campaign can lead to low ROI as well. We have to calculate and find the right SEO goals and with this in mind we keep a mix of long tail keywords (which have comparatively lower competition) and short tail keywords (which generally have high search volume). Selecting the right keywords can bring in quick results and thus a higher ROI.

Unlike PPC in Search Engine Optimization we have to be very careful when selecting the keywords that we target. As such everything, right from content optimization to back link creation are created keeping these keywords in mind. All the SEO work is done for a selected handful of keywords. We need a very good strategy and have to think from the point of view of a search engine user. Will the search engine user find what he is looking for and will he or she be interested in reading your web page? What is the relevance factor of the webpage content to the target keywords for that page? These are some common questions which we answer before finalizing a keyword.

Content quality and content relevance of target pages

According to Google, for a typical query, there are thousands, even millions, of web pages with potentially relevant information. As search engine users we just want the right pages with great content and not any irrelevant results. Google too wants to serve useful and relevant results, not billions of web pages. So to make the best pages rank first, Google uses complicated algorithms to evaluate how useful these web pages are. It is this “usefulness” that we as SEO experts optimize on the target pages of your website. The more useful a page, the better chances that it will rank higher on Google.

Another very important, but related factor which Google evaluates is the value of content throughout your website. Google is more likely to trust a website with regularly updated high quality content. Therefore depending on the keyword competition, a good content strategy for Local Seo Services requires creating many more pages of related content throughout your website. At SEO Web Up we follow a content oriented approach to SEO. Our specialized team of content writers for Local Seo Services will regularly create great content for your website. We also ensure that the content created is high quality & original so that Google regards your website as a much more authoritative source of information than other competing websites.

Content strategy and Content development

Google is always on the lookout for sites with high quality original content that has research, in-depth reports, thoughtful analysis and so on. Quality content outside of target pages is also a great source of good backlinks. Such content could be on the same website in the form of blogs or on other websites in the form of articles, press releases and so on. All our SEO Packages already include extensive content development activities on large scale. The number of monthly content pieces we develop will vary from package to package.

When we create content for our clients we keep a lot of things in mind. We always create “cornerstone content” which is evergreen, original and highly informative, something that other websites would love to link to. To assess the “quality” of a page or an article we answer some key questions about that article/page. These are the kinds of questions that even Google’s expert engineers ask themselves as they write algorithms that attempt to assess site quality.

These include questions like: 1) Would you trust the information presented in this article? 2) Is this article written by an expert or enthusiast who knows the topic well, or is it more shallow in nature? 3) Does this article have spelling, stylistic, or factual errors? 4) Does the article provide original content or information, original reporting, original research, or original analysis? 5) Does the page provide substantial value when compared to other pages in search results? 6) How much quality control is done on content? 7) Was the article edited well, or does it appear sloppy or hastily produced? 8) Are the pages produced with great care and attention to detail vs. less attention to detail 9) Does this article contain insightful analysis or interesting information that is beyond obvious? 10) Does this article provide a complete or comprehensive description of the topic?

Backlink strategy and Backlink creation

Backlinks are a very important aspect of SEO. Google wants to serve authoritative web pages to its users and back links are one of the most important factor that helps build your website’s authority. Good back-links will help you get ranked and without back-links, it is hard to rank for even the simplest keywords. Another reason why back-links are so dear to search engines, is that bots such as Googlebot finds new web pages with the help of back-links. So the more you are linked the better chances your web page will be found naturally by Googlebot. The bottom line, if you want to rank high you need to acquire quality back links for your website.

Please remember, any links intended to manipulate PageRank or a site’s ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines. This includes any behavior that manipulates links to your site or outgoing links from your site. Additionally, creating links that weren’t editorially placed or vouched for by the site’s owner on a page, otherwise known as unnatural links, can be considered a violation of Google’s guidelines too. “The best way to get other sites to create high-quality, relevant links to yours is to create unique, relevant content that can naturally gain popularity in the Internet community. Creating good content pays off: Links are usually editorial votes given by choice, and the more useful content you have, the greater the chances someone else will find that content valuable to their readers and link to it.”

Competitor Analysis

Competitor analysis is the process of analyzing your competitors and the SEO strategies used by your key competitors. It also involves determining which keywords your competitors are ranking for and then reverse engineering to find out the missing SEO aspects from your website. When doing a competitor analysis for clients, we analyze various aspects of the websites featured on the first page of Google SERPs. These include SEO factors like, Link Profile Strength, Web page & overall quality of their Website Content, Keyword Density, On Page Optimization, Structured data markup, User Experience, Mobile Friendliness, Website Page Speed analysis, Social Media strength, and Internal Linking.

SEO is mix of various online marketing activities, and depending on the keyword competition and the current search engine value of a website, we have to carve out a path that will lead to your sureshot search engine success. As such Competitor Analysis starts during Keyword Analysis. Before finalizing the keywords we have to figure out what is working in favor of the top ranking websites. We have to be 100% sure that we are not chasing keywords that won’t provide a high ROI. The keywords we should target should drive both visitors & conversions, and help achieve your online marketing goals within an appropriate time period.

Social Media Optimization for Local Seo Services

When we optimize a website for Local Seo Services we build a unique social media strategy and create posts across a wide variety of social media channels. This helps in keeping your followers engaged, building up your Web 2.0 presence and augmenting the process of Natural Link Building. As Social Media channels such as Facebook can be easily gamed, hence they are not regarded as a direct ranking signal. However their importance shouldn’t be underestimated.

There are various reasons why we use Social Media Optimization (SMO) as part of our SEO services. First, as social media websites are all about connecting with other people they have huge potential for quality back links, second, social media sites are great place to share high quality useful content, third, social media sites can be very useful when it comes to creating or promoting a brand, fourth, with billions of users channels such as Facebook and Youtube can help quickly build a very huge audience, fifth, social media links are also back links, so at the end of the day when you are seriously promoting your content on social media channels, you are in itself creating links for you website.

Google has gotten smarter at distinguishing between profiles with genuine and fake followers. This is why we often see social media pages with genuine likes and followers rank high in Google and web sites with a strong social media presence also have a better scope at ranking higher.

XML Sitemap for Local Seo Services

A sitemap is a file where you can list the pages, videos, and other files on your site, and the relationships between them. It helps in informing Google and other search engines about the organization of your site’s content. Search engine web crawlers like Googlebot also read this file to more intelligently crawl your site. Your sitemap can provide valuable metadata associated with the pages you list in that sitemap: Metadata is information about a webpage, such as when the page was last updated, how often the page is changed, and the importance of the page relative to other URLs in the site. In addition if website pages don’t have any backlinks and do not naturally reference each other, we can list them in a sitemap to ensure that Google & other major search engines do not overlook some of these pages.

On-page optimization & Structured Data Markup for Local Seo Services

While relevant back-links are certainly important, it is only because of their connection to the on-page SEO factors. So what are these on-page SEO factors? These include various on-page SEO elements such as the Title Tag, URLs, Heading tags, Image and Video relevance, Info graphics, Keyword density, Keyword occurrence, Keyword prominence, Outbound links, Latent Symantic Index, Keyword synonyms, Image optimization, Length & quality of content, originality of content, Geo targeting information, Page update frequency, Word clustering, Meta tags, Important HTML tags related to the semantics of your web page (such as em & strong), breadcrumbs, and, additional markup such as Schema and Rich snippets. When we optimize a website for Local Seo Services we optimize each and every on-page element for all the target pages. In fact in the first month itself we will complete all these on-page SEO activities. Search engines such as Google thoroughly evaluate the on-page SEO factors and maintains an index filled with key data structures that emphasizes on the on-page relevance factors.

Internal Linking

Internal links are links pointing to other pages within your website. There are many benefits of using Internal Links. First and foremost internal links are great for user experience. As website users can easily jump to more relevant content using these links, they become a great source to grip your site visitors. This is an important SEO strategy used by Wikipedia. Second, internal links pass on link juice across all your internally linked pages. Third, as we have full control over our internal links they become a great source to build up the relevancy quotient for pages that other sites might not link to naturally. Fourth, internally linked pages can be found by Googlebot and are thus easily crawled and indexed by Google. When done right Internal Links transform into a very powerful SEO tactic that has huge benefits.

User Experience

User Experience (UX) refers to the quality of experience your website users have when visiting your website. When ranking a website Google takes into consideration it’s UX as well. Therefore in addition to helping users take necessary action in order to achieve your business goals, your website should also be optimized for multi-device layout, page speed, the colors, images, content, forms, and other aspects that play a major role in achieving a good user experience. Our UX team evaluates eight main aspects of the target pages of your website, which includes Content structure and layout, Ease of Usability, Information Architecture, User Interface Design, Interaction Design, Visual Design, Content quality and Accessibility. A good rule of thumb is to evaluate if your website visitors can easily find whatever they are looking for.

Target page speed analysis

Page speed is an important ranking signal. This means that if all other factors remain the same, a website could perform better or worse in Google Search just depending on it’s page speed. We use the best tools to measure and optimize page speed of all the target pages.

Google has been emphasizing on Page Speed since 2009. It had mentioned several times across their Webmaster blog posts about their own research on page speed and indicated just how much obsessed Google is with your website speed. Here is an excerpt from one of their blog posts “Speeding up websites is important — not just to site owners, but to all Internet users. Faster sites create happy users and we’ve seen in our internal studies that when a site responds slowly, visitors spend less time there. But faster sites don’t just improve user experience; recent data shows that improving site speed also reduces operating costs. Like us, our users place a lot of value in speed — that’s why we’ve decided to take site speed into account in our search rankings. We use a variety of sources to determine the speed of a site relative to other sites.”

Mobile Friendliness

The ease of using Mobile Search has led to a mobile search revolution. To the extent that people use Mobile search more often than desktop search. This trend had picked up long before, as a result of which, Google began rolling its global mobile friendly update back on 21st April, 2015, thereby improving the rankings of mobile-friendly pages in mobile search results.

According to Google “Mobile is critical to your business and will continue to be so”. Often users have to pinch and zoom in order to read content on a web page. Common mobile user experience issues include, Touch elements being too close, Small font size, Wrong view port settings, Blocked JavaScript, CSS and Image Files, Unplayable Content, Faulty Redirects, Mobile-Only 404s, Irrelevant Cross Links and Overlays that partially or completely cover the contents of the page. We evaluate all target pages as part of our SEO packages and if your website isn’t mobile ready you can use our UX team to optimize it for mobile devices. We will ensure that your website becomes mobile friendly and that you don’t loose any mobile search engine traffic.

Review if the Website has been affected by any Google Updates

Google’s Mission Statement is “To organize the world’s information and make it universally accessible and useful.” However Search Engine Optimizers (SEOs) have a mission to improve the rankings of their client’s website. And in order to achieve their goals many SEOs resort to manipulative techniques, instead of using White Hat SEO techniques, to trick search engines and make quick progress.

For example, Search Engine Optimizers knew the power of backlinks very well and started misusing their knowledge to create spam links. All this messed up the search engine results and search engines had to make appropriate changes in their algorithms. As a result if your website was negatively affected by bad backlinks we know that there was something wrong with your back links and that your website was most probably penalized by Google’s Penguin algorithm update. To find this information we need a thorough evaluation of your website.

Google like most other popular search engines, keeps updating its search algorithms to maintain the quality of search engine results and to fight spam. While a large number of such updates are minor, there are number of other updates that have a significant impact on search results, such as, Google Hummingbird, Google Mobile Friendly, Google Panda, Google Penguin and Google Pigeon. Google publically informs about most of these significant updates on their various webmaster networks. When we strategize a Local Seo Services campaign we keep a close eye at any (positive or negative) relation between such updates and your website. Just looking at how Google treats your website, post these updates, we can better evaluate the exact positive or negative aspects of your website in light of that specific update.

Implement Google Webmaster aka Search Console Tool

While Google Analytics is used to measure & track people visiting your website, Google Search Console is the #1 recommended tool purely from SEO perspective.

Google Search Console is a free service offered by Google that helps monitor and maintain a site’s presence in Google Search results. You don’t have to sign up for Search Console for your site to be included in Google’s search results, but doing so can help you understand how Google views your site and optimize its performance in search results. Some benefits of using Search Console are, It helps you monitor your site’s performance in Google Search results, Makes sure that Google can access your content, Submit new content for crawling and remove content you don’t want shown in search results, Create and monitor content that delivers visually engaging search results, Maintain your site with minimal disruption to search performance, Monitor and resolve malware or spam issues so your site stays clean, Discover how Google Search—and the world—sees your site, See which queries caused your site to appear in search results, See a sample of sites which are linking to your website.

Implement Google Analytics

Google Analytics is an awesome tool for measuring & tracking your website visitors. You can see which keywords are performing, distinguish between organic and other visitor sources, see how they are behaving and which are the main landing pages, so you can better optimize them to increase the conversion ratio and use them to their fullest capabilities. It’s an easy to use ultrafast tool that helps you gain advance insights and create all sorts of reports about your site visitors. In short, a must have tool for online marketing.

Here’s what Google has to say about it’s Analytics tool “Whatever your industry – travel, automotive, healthcare, or beyond – Analytics helps you get a deeper understanding of your customers so you can deliver better experiences and drive results. Analytics makes it easy to understand how your site users are engaging with your content, so you know what’s working and what’s not. See how people are interacting with your sites and the role that different channels play by viewing robust reports and dashboards. You can even connect systems used to measure CRM, points of sale, and other touch points with your customers for a more complete view. Use Google’s unique machine learning capabilities to discover new insights from your data — such as which users are likely to convert or which customers have high revenue potential.”

Website Crawlability Analysis

In order for Google or any other search engine to rank a webpage, it first needs to crawl that webpage and create it’s index. Googlebot creates large indexes of the words and several other elements it can find on these webpages. Thereafter it processes key page tags and attributes, such as Title tags and ALT attributes before ranking a webpage. Now and then we often see webpages that Google couldn’t crawl successfully. As a result these pages loose their rankings and if found in large numbers, it will negatively affect the ranking of other pages on that website. Common issues affecting your website crawlability include DNS errors, Not followed errors, Server connectivity issues, and robots.txt error.

The web is like an ever-growing library with billions of books and no central filing system. Google uses software known as web crawlers to discover publicly available webpages. Crawlers look at webpages and follow links on those pages, much like you would if you were browsing content on the web. They go from link to link and bring data about those webpages back to Google’s servers. The crawling process begins with a list of web addresses from past crawls and sitemaps provided by website owners. As Google crawlers visit these websites, they use links on those sites to discover other pages. The software pays special attention to new sites, changes to existing sites and dead links. Computer programs determine which sites to crawl, how often and how many pages to fetch from each site. When crawlers find a webpage, Googles’ systems render the content of the page, just as a browser does. It takes note of key signals — from keywords to website freshness — and keeps track of it all in the Search index. The Google Search index contains hundreds of billions of webpages and is well over 100,000,000 gigabytes in size.
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Frequently asked questions

To rank a website for a special keyword or some keywords normally take 1-3 months. In some cases it take to 6 months.

We manually audit client’s website and find out the issue then fix them. Then we do ON Page SEO. Finally we use two or more premium plugins to speed up the website.

Yes you can. After taking one month services if you think this services helps you to generate your more passive income increasing the traffics in your site then you can continue our services.

If we fail to rank your site we’ll refund your money according to our refund policy. Contact Us

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